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Member news: Neutralize search engine optimisation campaign short-listed for prestigious industry awardNeutralize’s work for Just the Flight has been recognised with a nomination from the Revolution Awards 2008. Search engine marketing agency Neutralize has been short-listed in the Revolution Awards’ Search category for its Search Engine Optimisation work for www.justtheflight.co.uk.Just the Flight approached Neutralize with the desire to achieve first-page Google rankings and in-turn help improve the number of bookings their website received from natural search engines. "Because of their complex, booking engine-driven website, and because they operate in one of the Internet’s most competitive markets, Just the Flight presented several exciting challenges for our search engine optimisation team". The overall strategy encompassed enterprise SEO, link building, widgets and mobile search and Just the Flight have benefited from a significant increase in ROI. The award judges primarily look at the “extent to which projects and campaigns have met client objectives” and the SEO project delivered by the Neutralize consultancy team and has resulted in a 600% growth in traffic for the Just the Flight. This increase has delighted Just the Flight’s Technical Director Simon Goddard: "Neutralize has been a first class partner and we have been delighted with the success that the SEO campaign has achieved. Natural search gives us a superior ROI to any other marketing activity and we will be continuing our relationship with Neutralize on a long term basis.” www.justtheflight.co.uk. Visit Neutralize... |
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